← Partners
// PLAYBOOK

The operating runbook.

Five chapters. Every partner gets the same one. From signed agreement to scaled territory.

01

Setup

From signed agreement to first station live.

  • Entity formed (week 1) — local LLC or branch.
  • Inventory financing (week 2–3) — leasing or capex.
  • Site funnel (week 3–6) — 30 candidate venues sourced and prioritized.
  • First install (week 6) — engineering team on-site with us.
02

Operations

Day-to-day fleet management.

  • Field service SLA — 4-hour response, 24-hour resolution.
  • Powerbank rotation — weekly battery health audit.
  • Replenishment routes — algorithmic, dispatched by central ops.
  • Local SIM management — vendor terms negotiated by HQ.
03

Support

Customer support stack you inherit.

  • Tier-1 chat / email — shared infra, multilingual.
  • Tier-2 ops escalations — your team within local hours.
  • Lost & found — automated workflow + venue partnership.
  • Refund logic — pre-defined policy, you approve edge cases.
04

Marketing

Local marketing playbook + materials.

  • Brand kit — fonts, logos, copy library, photo bank.
  • Channel mix — Instagram + TikTok primary, OOH at venues.
  • Launch playbook — first 30 days, week-by-week.
  • Performance budget — minimum 8% of monthly revenue.
05

Expansion

Growing the territory station count.

  • Cohort analysis — every 90 days, identify top 20% venues.
  • Cluster strategy — densify before expanding to new city.
  • Coverage targets — 1 station per 2,500 inhabitants in core cities.
  • Quarterly reviews — joint with SparqX HQ for scaling plan.